Based out of the budding and historical capital Cairo, the Maison Pyramide Factory was founded in 2016 with the aim of consulting and establishing fashion brands and companies in the Egyptian market. The Factory was created out of a clear need for a fashion market and the establishment of a fashion industry in Egypt. It now serves as a platform of know-how and expansion for budding designers to venture into regional and the international markets.  

Through nurturing of rising talents, as well as established ones, we hope to create a strong bridge connecting Egypt with the MENA region and the world, allowing the brands to expand strategically. Furthermore we aim at introducing international brands to the local scene to create an exchange of fashion styles and experiences to enrich the local market. Together with our network of contacts, our experience, internationality, background and perseverance we offer innovation and high aesthetics in everything that we create. 

We take chances, make statements and believe in the power of collaboration. 


PR & Marketing

Product Placement
Media Planning
Talent Management
Branding and Design

Digital Marketing

Social Media Management
Content Creation

Fashion and Art Direction

Fashion Event Planning & Production
Fashion Shoot
Fashion Film


Brand Consulting
Retailer Consulting Strategy analysis
Secret Shopping
Visual Merchandising

Nour Hammour

Since the label launched in 2013, Nour Hammour has evolved its signature motorcycle aesthetic with both a feminine and sleek perspective creating varied textures of wearable mixed-media art.

Under the creative direction of Nour Hammour and Erin Conry Webb, the brand has become the epitome of functional design and downtown cool, with over 70 worldwide points of sales.

The brand has steadily taken over the fashion scene with features in WMagazine, Vogue and The Observer to name just a few and has been highly appraised as “The Duo behind Gigi Hadid’s Go-to Leather Jacket” with a growing celebrity following such as Rosie Huntington-Whiteley, Blake Lively and Kendal and Kylie Jenner.

For more about Reine contact 
Follow Nour Hammour on Instagram

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